“Artificial Creativity”, creativity in the time of artificial intelligence

An international conference will start on June 28th Artificial Creativity: Looking at the Future of Digital Culture promoted byPegasus Digital Universityin collaboration with SAE Institute And NABANew Academy of Fine Arts on campus …

"Artificial Creativity", creativity in the time of artificial intelligence

An international conference will start on June 28th Artificial Creativity: Looking at the Future of Digital Culture promoted byPegasus Digital Universityin collaboration with SAE Institute And NABANew Academy of Fine Arts on campus SAE Institute of Milan. A two-day event born from a reflection on a recent investigation by Goldman Sachs Researchwhich estimates a 7 percent growth in domestic product by 2033, thanks to the positive impact that Artificial Intelligence will have on our economic system.

The importance of the conference

This will be an opportunity to reflect on the role that Artificial Intelligence will have especially in human creativity, with the support of scholars, researchers and professionals in the sector, who will discuss important issues related to the use of technologies in artistic and cultural practices.

The program

There will be five thematic panels, each focused on a specific aspect of the debate. The first, Creative Narrative: Text, Hypertext and Digital Plotswill explore creative narratives in the digital age. The second roundtable, Artificial Imaginary: Narratives, Culture and Counterculture about AI, will address emerging narratives and cultures related to artificial intelligence. The third panel, Machine and Language: Models, Interaction Issues and Learning, will discuss language models and interaction issues. Fourth, Artificial Music: Limits, Opportunities and Perceptions, will focus, instead, on artificial music and its implications. Finally, the last session, New Gaze Era: Digital Images, Visual Effects and Audiovisual Productswill analyze the era of digital images and visual effects.

Research on new technologies

During the two-day event, the results of the surveys conducted in May by the Digital Humanities Research Center of the Pegaso Digital University, led by Prof. Alessandra Micalizzipsychologist, sociologist and PhD in Communication and New Technologies.

The study aimed to understand the perception and practices around the use of AI in creative productions. The research group is composed of prof. Julian Cenatifrom the professor Anna Rinaldinby Prof Gilda Policastrowhich pertain to the humanistic area, by prof. Leonardo Galtieriwhich covers the IT area, by Dr Teresa Savoyexperimental pedagogist, from Fabio PelagalliCourse Leader of the two-year specialist courses in the Communication and Graphic Design Area of ​​NABA, Nuova Accademia di Belle Arti and PhD Student in Learning Sciences and Digital Technologies together with Sarah Selmi And Gaia Turconifrom Lara Balleri And Francis Epiphanyrelating to the doctorate in Digital Humanities of Pegaso, and finally from Federico Ambruosispecializing at the Milan Conservatory and SAE Institute alumni in audio production.

The second day

On the second day of work, the presentations of works created by artists, visionaries and students, the result of the synergy between human creativity and artificial intelligence, which will see the participation of authoritative figures who will illustrate the contamination process between technology and art.

They will be present Giusy Carusoteacher at the Antwerp Academy, Francesco D’Isa, philosopher, digital artist and teacher at LABA, Bruce SterlingEuropean Graduate School teacher, organizer of Share Festival of Turin, Jasmina Tesanovicactivist, artist, author and journalist, George Vallortigarafull professor at the University of Trento and Lev Manovich, one of the most famous contemporary thinkers on the subject, in dialogue with Pier Paolo Lemonrector of Pegasus University.

The global project

Born with the aim of establishing a multi-disciplinary consortium for artistic research and also focused on the creation of a doctoral framework dedicated to AFAM disciplines – one of the first in Italy and highly innovative for its attention to new technologies, fully in line with the research areas of Digital Humanities – the project is dedicated to the creation of an Italian artistic ecosystem of excellence based on interdisciplinarity, internationalization and research.

The conference is part of this important inter-academic research project funded through the PNRR funds of the MUR which sees the participation of NABA as the lead body, SAE as a project partner and Università Telematica Pegaso as an associated partner.

Our study confirms that in the narratives analyzed, a representation of AI prevails as humanized, efficient, and sometimes even capable of experiencing feelings: the most human skill of all. This contributes to placing AI on the same level as humans and not, as has happened with many other innovations, as a simple technology or tool. From our point of view, the very name creates a bias that, as a scientific community, we should try to fill,” he underlined Alessandra Micalizziassociate professor in Communication and Cultural Processes.

The words of the rector

I firmly believe that the integration between science and humanities is fundamental to successfully address change, especially after the advent of Artificial Intelligence.”, declared Pierpaolo Limone, Rector of the Pegaso Digital University. “Artificial Creativity represents an important opportunity for experts to discuss how to connect technology and talent.

These themes are among those that the Pegaso University Research Center in Digital Humanities is committed to developing through innovative projects that promote a profound understanding of the social, cultural and ethical implications of digital technologies“.