Ces 2025, Asus RoG launches the challenge to the world of PC gaming with many new features

The Consumer Electronics Show in Las Vegas did not see the launch of the new Nvidia 50 series graphics cards but also the presentation of the Republic of Gamersan Asus brand specialized in …

Ces 2025, Asus RoG launches the challenge to the world of PC gaming with many new features


The Consumer Electronics Show in Las Vegas did not see the launch of the new Nvidia 50 series graphics cards but also the presentation of the Republic of Gamersan Asus brand specialized in PC gaming, an event that certainly did not disappoint gaming enthusiasts. If you were waiting for the right time to improve your PC or treat yourself to a new laptop, RoG seems to have thought of you. Let’s see in detail what the new products will be arriving in Italy in the next few weeks.

A lineup with zero compromises

Republic of Gamers it has always been the brand through which Asus tries to improve the possibilities of PC gaming, with cutting-edge solutions without making compromises. This year the Taiwanese company has proposed again “redefining what is possible in gaming”. An objective which, in practice, translates into latest generation graphics cards, gaming laptops, powerful mini PCs but also desktops, monitors, routers and even external GPUs.

2. ROG Event OP Product Lineup

Graphics cards attracted the media’s attention RoG Astralbased on Nvidia’s 50 series but made even more reliable with an innovative cooling system. Also interesting are the RoG Strix Scar 16/18 laptops, which with the Intel Ultra 9 275Hx/Rtx 5090 combination aspire to the crown of the most powerful laptop but there is also no shortage of more balanced solutions. Let’s see in more detail what some of these brand new products promise.

Astral, the best of the Rtx 50 series

During the presentation at the Venetian Expo in Las Vegas, Asus’ high-end cards attracted a lot of attention. RoG Astral it is designed for maximum performance, so much so that liquid cooling has to be fitted on the top version, the Rtx 5090 LC. The peculiarity of all the GPUs is to use a four-fan design for the first time, which guarantees 20% more air flow but also a vapor chamber to lower the temperature as much as possible.

ROG Astral LC GeForce RTX 5090_1

With a more intuitive overclocking system and the interesting exclusive MuseTree app, capable of using the power of the GPU to generate images with the system To the internally, these cards seem ready for any challenge, as long as your PC and your wallet can afford them. Information on prices and energy consumption of these extreme solutions are not yet available but should be important.

Prime GeForce RTX 5080_1

Latest generation gaming laptop

Gaming at the top with a laptop is always a question of compromises, given that the weight and dimensions increase a lot. Republic of Gamers took up the challenge, aiming for unprecedented levels of power with the Scar 16/18 laptops using the best available, the Intel Ultra 9 275HX CPU and the Nvidia RTX 5090 mobile GPU. To cool them as best as possible, Asus has found solutions capable of doing so without exceeding 45 decibels but it is certainly an extreme laptop, dedicated to the most demanding gamers.

Strix_Scar18_KV_a SCAR 18 sitting on a reflective surface

The Strix G16/18 laptops are more balanced and suitable for the majority of premium users: you can choose between Ryzen 9 or Ultra 9 processors and RTX 5080, 5070 Ti or 5070 GPUs in combination with the Nebula display and two free PCI-e slots to add additional storage. The elegant and lightweight Zephyrus G14/16 are designed for AI and combine new generation CPUs with a weight limited to just over 1.5 kilos. Even more versatile the Flow Z13a 2-in-1 gaming tablet based on the new Ryzen AI Max+ CPU, a Radeon GPU but also a Neural Processing Unit made forartificial intelligence. Asus promises 10 hours of use and a weight slightly higher than that of a normal tablet.

03_Two ROG Flow Z13 shown in front and back views

Many solutions for modern gaming

There are many new features, so we will have to address them in a very concise manner. They range from the external XG Mobile GPU, equipped with Thunderbolt 5, the smallest and lightest ever produced by ROG to the new G700 desktops, which combine significant computing power with top design and accessibility. With the new version of the Nuc 3L mini PC, Republic of Gamers It seems to challenge Apple’s Mac Mini M4 Pro, enclosing exceptional performance in a minimal chassis guaranteed by the Ultra 9 265H and RTX 5080 combination to combine power and style.

ROG_NUC_HERO_2

Also interesting is the new Swift Oled monitor, the first 240Hz device with a response time of just 0.03 ms and the fourth generation Qd-Oled system. Very intriguing, however, is the new Rapture, the first Wi-Fi 7 router with integrated NPU, with advanced features capable of significantly improving gaming performance thanks to the use ofartificial intelligence integrated. The list of promised improvements is important: faster games, energy saving, greater privacy and security: if this router was really able to work in synergy with your computer, it could be one of the most innovative products of 2025.

Asus Rapture router

The challenge: AI within everyone’s reach

After the event dedicated to gaming, Asus presented a wide series of solutions aimed at the consumer and business markets but with a dominant theme: making theartificial intelligence accessible to all users. As stated by Samson Hu, co-CEO of the Taiwanese company “Our commitment is to democratize AI with solutions designed to improve everyone’s user experience”. Interesting for commuters is Zenbook A14the lightest Copilot+ PC in the world: a ceramic chassis weighing less than a kilo, a battery that promises autonomy of over 32 hours thanks to the processor Snapdragon X starting from just €1,099.

Zenbook A14_UX3407_Product photo_Iceland Grey_02

Asus then thought about the more price-conscious users, offering the Vivobook Copilot+. The latest version of the budget laptops sees a clear increase in power and battery (over 19 hours) and the arrival of features enabled byartificial intelligenceas well as tools designed for security. Equal attention was dedicated to the business segment, with the introduction of the ExpertBook B3 and B5: these notebooks are designed to adapt to the needs of each company, guaranteeing durability and ease of use. The ExpertCenter B900 desktops are, however, the first designed for the use of AI but with an eye on the budget: the promise is of easier software and hardware management, even when the machines need to be repaired or updated.

NUC15_ProPlus_Angle2_HERO_FRONT

Two deserve a mention mini PC designed for companies that want to maximize power while reducing space. The Nuc 15 Pro features an Intel Ultra 9 processor and is designed to save space and energy without penalizing too much performance. The 14 Pro Ai+ model is instead particular given the use of a multicolor E-Ink display and integrated voice commands.

We close with the ExpertCenter Pn54, which manages to have high-level Ai performance in an ultra-compact but at the same time expandable chassis. The hope is that many companies will be attracted by these solutions, making the use of artificial intelligence increasingly normal.