The world of cosmetics has been shaken by a story which, despite its relevance, has gone almost unnoticed. This is the case of Liliala synthetic fragrance widely used in numerous cosmetic and household products, whose presence led to the largest seizure of non-compliant cosmetics in recent Italian history. This situation has raised numerous questions about the safety of products used every day and the effectiveness of control and recall systems from the market.
What is Lilial and why was it banned
Lilial, also known as Butylphenyl methylpropional or BMHCA, is a synthetic ingredient with a characteristic lily-of-the-valley odor. Before its ban, it was commonly employed in a wide range of products cosmeticsincluding creams, shampoos, deodorants, aftershave and shower gel. It is also still present in many as well household productssuch as laundry detergents and cleaning detergents.
The decision to ban the use of Lilial in cosmetics was taken by the European Union and came into force on March 1, 2022. This choice was motivated by studies that highlighted potential negative effects on reproduction and possible damage to fertility. In particular, studies conducted on animals have shown that, when administered in high doses orally, it can cause toxic effects on the reproductive system and the fetus.
The ban: a precautionary measure
Importantly, its use in cosmetics was banned primarily as a precautionary measure. In fact, the studies conducted to evaluate the dangers of Lilial in the normal conditions of use of cosmetics had initially indicated that its use was safe. Nonetheless, the Scientific Committee on Consumer Safety (SCCS) of the European Union has expressed concerns regarding the total exposure of consumers to this substance.
The main problem lies in the presence of Lilial in a wide range of items, therefore not only cosmetics, but also for everyday household items. This situation makes it difficult to establish precisely the real degree of exposure of consumers to this substance. As a result, the EU decided to ban its use in beauty products to ensure a wider safety margin.
Withdrawals from the market and seizures
Although the ban went into effect in March 2022, much merchandise containing the ingredient remained in circulation. This situation led to a series of seizures by the Guardia di Finanza throughout Italy. The products recalled from the market include perfumes, creams, shampoos and other personal care items.
Their continued presence on store shelves has raised questions about the effectiveness of recall systems and the responsibility of manufacturers and distributors. In some cases, situations have even been found where the original product label had been changed to hide the presence of Lilial among the ingredients, a practice which raises further concerns about transparency and consumer safety.
How to protect yourself: the importance of reading labels
In this context of uncertainty, the most effective way for consumers to protect themselves is to pay particular attention to the labels of cosmetic products. The Lilial can be referred to by several names, including “Butylphenyl methylpropional” or “BMHCA“. It is essential to carefully check the list of ingredients before purchasing any cosmetic product.
It is important to note that newly formulated products should not contain Lilial and can therefore be used safely.
Future implications and the need for greater transparency
The Lilial case raises important questions about the safety of cosmetic products and the effectiveness of control and withdrawal systems from the market. This story highlights the need for greater transparency and collaboration between producers, distributors and control authorities to guarantee consumer safety.
In the future, it will be essential to implement more effective systems for the rapid withdrawal of potentially dangerous products from the market. Furthermore, it will be necessary to improve communication with consumers, providing clear and timely information on the risks associated with certain ingredients and on products withdrawn from the market.