A new increase in the cost of subscriptions Netflix He made his nose turn up to millions of users of the famous streaming service: the announcement came with the official publication of the document concerning the financial results of the last quarter of 2024. The new early prices during the dissemination of the data should enter In force starting from the next invoicing cycle, but, at least for the moment, they will not concern all subscribers.
According to the report, in the last three months of last year, Netflix has recorded a surge of Ben 18.9 million of new subscribers, bringing the total number of its users up to 302 million. Clearly the publication of the document, with such a positive response for the company, led to a consequent rise in the group’s shares.
Certainly to influence the determined to reach these numbers, it was above all the arrival of the highly anticipated second season of Squid Gameeven if the weight of the exclusive sporting events that stream by the platform is not to be underestimated, a sector on which investments are continuing to increase exponentially. One above all, just to mention the most successful one, the boxing meeting between the former world champion of the heavyweight Mike Tyson and Jake Paul, capable of catalyzing the attention of over 65 milles of users simultaneously globally : so many to create some difficulties in the service.
But how long do these increases amount? Let’s start by saying that we will start first in the United States, Canada, Portugal and Argentina. At the moment theItalywhose last increase dates back to October 2024, is not included, but we know that when you start from the US it is generally only a matter of time before reaching a general adjustment.
According to the spokesperson of Netflix Momo Zhou these will be the updated costs for subscriptions:
- plan with advertising: from $ 6.99 to $ 7.99 $ per month, or around € 6.42 and € 7.35;
- Standard plan without advertising: from $ 15.49 to $ 17.99 per month, about 14.25 € and € 16.55;
- premium plan: from $ 22.99 to 24.99 $ per month, around € 21.15 and € 22.99.
In addition, the company has also anticipated the availability of a new service called “Extra member with advertising”which allows subscribers to add users unrelated to their family unit for $ 7.99 per month.
“While we continue to invest in programming and to offer more value to our members”reads the official note, “Occasionally we will ask them to pay a little more, so that we can reinvest to further improve Netflix. To this end, today we are adapting the prices for most of the plans in the United States, Canada, Portugal and Argentina” .