The latest novelty that is already finding the consent of those who tried it was launched by Instagram and designed for those who love Create videos: for some hours it has been available in fact Editsan autonomous app for the creation of movies. The new app allows you to organize, shoot and edit videos as well as accessing detailed information on content.
How models work
The changes They include the replacement of the background, automatic subtitles and artificial intelligence tools capable of transforming images into video: the camera can record even 10 minutes long videos with much better quality than what has been seen so far and the creation of the most used rells: retouching, green screen, music catalog, timer and countdown. “At this moment many things are happening in the world and, whatever happens, we think it is our task to create the most captivating creative tools for those who make videos not only for Instagram, but also for other platforms“, Said Adam Mosseri, CEO of Instagram, in a Kingel published in the last week and announced the arrival of the new app.
What will be possible to do
In addition to Instagram, the big news lies in the fact that the videos created with Edits will be published on any other platform because he owns “All the editing tools that you would expect, the possibility of sharing drafts with friends and other creators and, if you decide to share your videos on Instagram, powerful insights on the performance of those videos“The best concerns a timeline for each frame, new functions generated with the IA as well as the creation of images.
Based on the trends of the moment, there is also a section dedicated to musical filters and beyond. “Other exclusive functions of Edits include one Inspiration card Which allows you to inspire Reel with trendy audio and an ideas tab to keep track of the ideas you are enthusiastic about but which is not yet ready to create. In addition, the first tools based on artificial intelligence are available, such as clippings (to isolate specific people or objects with a precision tracking) and animation (to transform static images into engaging videos“, adds Mosseri.
How to use it
From Apple Store or Google Play you will have to download The app and then log in with the same credentials that are already used for Instagram: at that point the camera will be available to each user but also the use of photos and videos that are already present in the device of each of us. Once you complete videos and clips with assembly, you can Also export to 4K To be shared where you want or simply saved on our smartphone.
The response to the competition
The novelty of Meta seems to be the answer to Capcutthe twin app of Tiktok, also owned by the Chinese mother -in -law bytedance that allows users to create and edit videos on their phone or computer.
About Tik Tokconsidering the uncertainty of the future of this social network, the Instagram vision of launching edits “It could be seen as a step forward to earn ground in the next era of the creation of short videos in the Creator economy “, Experts in the sector explain.